In the Company of Mavericks

Jeremy McKeown has fascinating conversations with entrepreneurs who dared to be different.

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February 3, 2022

Jonathan Satchell of Learning Techologies Group

Gareth Evans of Progressive Equity joins me for a discussion with Jonathan Satchell, Founder and CEO of Learning Technologies. Jonathan talks about his early career, his passion for technology his journey into video training, eLearning and professional development leading to the creation of LTG and AIM IPO in 2013. He discusses how he and his partner, Chairman, Andrew Brode, chose to go the PLC route rather than use private equity. Jonathan shares some of his secret sauce of acquiring and refining businesses that he has acquired and how he got inspiration from the work of Sir Martin Sorrell at WPP. He also discusses how it is important to mix the differing cultures of product and service companies to meet the complex needs of his customers. In particular, he talks about the opportunity his largest and most recent acquisition offers LTG. Despite the short term margin dilution, he believes he has acquired a bargain for his shareholders. In the conversation, we also discuss the positive impact both The Great Resignation and the metaverse are already having on his business.  

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